What is Google Search Console? What do I need to know about Google Search Console?

Google Search Console comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Google Search Console. The technical definition of Google Search Console is …

Read More

What is Google Tag Manager? What do I need to know about Google Tag Manager?

Google Tag Manager comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Google Tag Manager. The technical definition of Google Tag Manager is …

Read More

What is Schema markup? What do I need to know about Schema markup?

Schema markup comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Schema markup. The technical definition of Schema markup is best summed up …

Read More

What is Quality score? What do I need to know about Quality score?

Quality score comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Quality score. The technical definition of Quality score is best summed up …

Read More

What is a Hashtag (#)? What do I need to know about Hashtags?

Hashtags (#) comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Hashtag (#). The technical definition of Hashtag (#) is best summed up …

Read More

What is The fold? What do I need to know about The fold?

The fold comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define The fold. The technical definition of The fold is best summed up …

Read More

What is an Index? What do I need to know about getting Indexed?

Index comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Index. The technical definition of Index is best summed up by saying: Google’s …

Read More

What is an Impression share? What do I need to know about Impression shares?

Impression share comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Impression share. The technical definition of Impression share is best summed up …

Read More

What is an Interactive infographic? What do I need to know about Interactive infographics?

Interactive infographics come up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define an Interactive infographic. The technical definition of an Interactive infographic is best …

Read More

What is First party data? What do I need to know about First party data?

First party data comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define First-party data. The technical definition of First-party data is best summed …

Read More