Cookies comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Cookies. What are all these cookies online? HTTP cookie, a web cookie, an …
USP comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define USP. What is a Unique Selling Point and why do I need one? …
CPA comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define CPA. What is Cost Per Acquisition? The technical definition of CPA is best …
E-Commerce comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define E-Commerce. Do I need an ecommerce site for my business? The technical definition …
A/B testing comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define A/B testing. What is split testing? The technical definition of A/B testing …
Abandonment rate comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Abandonment rate. What is bounce rate? The technical definition of Abandonment rate …
DCO comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define DCO. What is Dynamic Creative Optimism? The technical definition of DCO is best …
Affiliate marketing comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Affiliate marketing. The technical definition of Affiliate marketing is best summed up …
Webinar comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define Webinar. The technical definition of Webinar is best summed up by saying: A …
GDPR comes up a lot when we talk about Digital Marketing, but what is it? What does it mean, and why is it important? Let’s first define GDPR. What are the General Data Protection Regulation and how do they effect …